OUR BRAND VALUES*
As with any fruit farming, specifically top fruit, there has to be a rolling programme of planting thus ensuring the orcharding continues to produce quality fruit. All of the fruit harvested is stored and packed on the farm and then the majority marketed within the Three Counties. Likewise the juice and cider fruit is harvested, pressed, bottled and pasteurised on the premises. Therefore ensuring food miles are kept to a minimum.
The farm is within the Cotswold AONB and in an environmental sensitive area. All our crops are grown using integrated pest management which champions the use of predatory insects such as ladybirds and typhlodromus pyri to help us control pest and disease in the orchard with the minimum use of pesticides.
As a family run business it is important for us to welcome locals and visitors alike. We believe we have a good working relationship with many of the other local businesses both as customers and suppliers. Over the years we have been farming at Hayles many of the staff that have helped us succeed have been local. We also offer local people an apple pressing, bottling and pasteurising service.
Packaging & Waste
In today's environment we are constantly reviewing our packaging. Almost all of our apples and pears sold through the farmshop and farmers markets are now sold loose and our soft fruit punnets are kerbside recyclable. To reduce waste we are, year on year, trying to budget more closely to ensure production matches demand. Interesting the apple pulp (the by-product from our apple juice and cider production) is used by a local farmer to feed his pigs.
Inspiring & Educating
Our diversification has seen an increase in visitors to the farm. Groups - such as brownies, local schools and gardening organisations are interested to learn more about what we do whilst families come for the experience of picking their own fruit. The campsite is also popular overnight stop for Duke of Edinburgh Expeditions.
Our main energy usage for the cold storage and juice production is electricity which is constantly being monitored. Solar power has been investigated but regretably is not a viable option based on our location. The compressors in the cold stores have recently been upgraded to those which use non-ozone depleting refridgerants.
The nutritional value of all fruit is well documented and needs little explanation. Likewise our apple juice has much the same values it's content being entirely fresh pressed apples with a pinch of asorbic acide (Vitamin C) to prevent discolouration. As for the nutritional value of our Cider - we'll leave that one for you to explore!
PRIMARY PRODUCER OF
Our ingredient suppliers
Who we supply to on the Happerley Network
|Hayles Fruit Fram, Hailes, Winchcombe, Cheltenham, Gloucestershire, GL54 5PB, UK|
Hayles Fruit Farm Ltd
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