Mainline Event's fleet of 40' trailers provide the catering at many of the UK's premier events, like Goodwood, Hyde Park events and Cheltenham Races. They are turning all their meat sourcing Happerley with their burgers called 'Gwinners' made from pedigree Gloucester Beef and sausages from pedigree Gloucester old spot pork. This means the customer can enter codes on their menu board and see in an instant the whole life history of their burger or sausage to the birth of the animal and #namethefarm of origin.
This UK first will not only deliver an assurance to their customers, it will validate the premium they charge and ensure this premium is shared by the supply chain and including the British Farmer!
No more bland 'British Pork' or 'British beef' slogans that count for nothing. We believe this initiative could ignite a transformation in commercial mobile catering.