With less than two months to go until the 2019 Three Counties Show, organisers have unveiled a brand new area, the first of its kind in the country.
The Happerley Food Heaven marquee will contain a number of food producers which have been accredited Happerley Transparent. A new nationwide initiative aimed at making the food industry much more transparent.
Every Happerley Transparent member has a unique QR code which consumers can access via the Happerley Transparent app on their phones. This gives information not only about the company’s suppliers but also the brands stance on a number of other key issues like sustainability, packaging and waste, energy consumption and animal welfare.
There will also be a children’s area within the Happerley Food Heaven marquee with lots of fun activities based around where our food comes from and an opportunity to meet the Happerley team and find out more about the movement.
Diana Walton from the Three Counties Show said: "The aims and ambitions of the team behind Happerley really inspired us to create this area within the show this year. But we’re not stopping there, our aim as a show is to consider how we might become the first Happerley Transparent event in the UK. I’m excited to see the interest in the feature this year"
Matthew Rymer from Happerley said: “We really looking forward to the Three Counties Show and introducing Happerley to lots of visitors. Ask people if they know where their food comes from and most will say no, ask them if they would like to and most will say yes. So come along and find out more about Happerley Transparent.”
Amongst the Happerley Transparent members who will be exhibiting are Hobbs House Bakery, featured in the hit TV series’ The Fabulous Baker Boys, Cotswold Distillery with their multi-award winning whisky, gin and liqueurs and Droitwich Salt who recently featured on BBC 1’s Countryfile. Also exhibiting will be Ethical Additions Coffee from Gloucester, Just Crisps from Staffordshire, Simply Seeds from Worcestershire, Cheese Nibbles and What a Pickle from Shropshire.